My Monday morning started by my receiving spam email to one of my email addresses that is not publicly known. Being annoyed I immediately looked for an "unsubscribe" button, which did not exist.
I emailed them with a simple "Please remove my email address immediately from your database, you do NOT have permission to send me marketing material. "
I investigated further, I wanted to know where they'd got my email address from, on finding their facebook page I posted on their page:
"I would advise you to STOP spamming people, it is a very bad business practice and you will be reported if you continue to do so. I have no idea where you got my email address from, but you certainly do not have permission from me to send me marketing material."
I looked in "about" which showed a mobile number, so I rang them to find out where they got my email address.
They think they may have met me because they have my business card.
PLEASE people, just because someone gives you their business card to connect with them does NOT give you permission to add them to any of your marketing lists, this is a sure fire way to ANNOY people.
If someone gives you their business card they probably do want to hear from you, but not to be spammed!
If I've met someone at a business networking event, being sent an email with "you’ve been single for a while now and things aren’t happening as fast as you want, then I’d like to help you create a MAJOR relationship BREAKTHROUGH. Here’s the scoop..."
is really inappropriate, and just leaves me feeling "Ugghhh". (Pretty much how I feel about Spam the meat product, and slightly nauseous)
Is this really how you want your potential customers to feel?
The woman I spoke to was polite, and apologised straight away, which is something, but please please please people don't do this!
What does the Law say about Spam?
In the UK the Privacy and Electronic Communications Regulations 2003 cover the sending of email marketing.
This legislation says that organisations must only send marketing emails to individuals if they have agreed to receive them, except where there is a
clearly defined customer relationship.
If you are planning on using email marketing for your business, please READ THE GUIDELINES provided by ICO (Information Commissioners Office)
This is a good guide for everyone, however guidelines may vary from country to country, the link provided is for the UK, so please check out guidelines in your legal jurisdiction.
Got any tips on business networking or spam, or have you had your own experiences with it?
then please leave a comment below-add value and help others! (Investing in your network)