Posts tagged with "service"



04 May 2016
A new book on branding has just been released, and it's not about graphic design and image!! It's about how businesses need to understand that the personality of the individuals who work within and for the business... It is the behaviour of those individuals which have the biggest impact on the brand, or personality of the business. I often describe a "Brand" as the emotional connection, or relationship between the customer and the business. The behaviour of the individuals, how they relate to,...
15 June 2012
I wanted to open a new business acount with Barclays, (to have all my accounts in one branch) so I called into my local branch 2 months ago. After a series of extremely annoying and frustrating series of events, one of which included a member of staff telling me that she was unable to email me the phone number I needed to call to arrange an appointment (I was talking to her on the phone at the time) because they didn't have an email address, and provided the following as an explanation: "we...